Privacy statement
Last updated: 19-08-2025
Attractedtoblack (“we”, “us”) respects your privacy and processes personal data in accordance with the General Data Protection Regulation (GDPR) and other applicable legislation.
Article 1 – Legal Provisions
Website: Attractedtoblack
Responsible for the processing of personal data: Attractedtoblack, located at Rozenlaan 88, 1424CH De Kwakel
Chamber of Commerce number: 76317064
Owner: Max Marsen
Email: info@attractedtoblack.nl
Article 2 – Who this policy applies to
This policy applies to visitors of our website, customers, newsletter and SMS subscribers, applicants, and anyone who shares personal data with us.
Article 3 – Data we process
We may process the following data:
- Name, address, city, email address, phone number.
- Order and payment information (product, order number, payment status).
- Account information (login, preferences, wishlist).
- Communication preferences (email and SMS).
- Information about abandoned shopping carts.
- IP address, cookie ID, browser type, session information.
- Location data (only with consent).
- Messages to our customer service.
- Application data if applicable.
We do not process special personal data.
Article 4 – Purposes and legal grounds
We use your data solely for:
- Processing orders and providing customer service.
- Managing your account.
- Sending emails and SMS messages, including abandoned cart reminders (only with consent or if you are a customer).
- Marketing and personalization (only with consent or legitimate interest).
- Fraud prevention and security.
- Compliance with legal obligations.
- Recruitment and hiring purposes.
Article 5 – SMS and mobile communication
By providing your phone number and giving consent, we can send SMS or MMS messages regarding:
- Order confirmations and shipping updates.
- Reminders for an abandoned shopping cart.
- Actions, product updates, and marketing campaigns.
Unsubscribe: you can always unsubscribe by replying “STOP” to an SMS. For assistance, you can send “HELP” or email info@attractedtoblack.nl
Message frequency varies. Standard SMS/data costs from your provider apply.
Article 6 – Cookies and similar technologies
We use:
- Functional cookies: necessary for the use of the website.
- Analytical cookies: anonymized information about visitor statistics.
- Marketing cookies: only after consent, for personalization and advertisements.
On your first visit, we ask for consent for non-essential cookies. You can change these preferences at any time via your browser settings.
Article 7 – Sharing data with third parties
We never sell your data. We only share it with third parties that are necessary for the execution of our services, including:
- Payment providers for processing payments.
- Delivery services for delivering orders.
- Marketing and communication partners for email and SMS.
- IT service providers and hosting.
- Analytics and personalization services.
- Customer service platforms.
- Authorities if legally required.
We enter into processor agreements with these parties.
Article 8 – Location data
With your consent, we can use location data to show shipping options and delivery times or to personalize content. This can always be turned off via your device settings.
Article 9 – International data transfer
If data is processed outside the European Economic Area, we ensure appropriate safeguards such as EU model contracts.
Article 10 – Retention periods
- Order and invoice data: 7 years (legal obligation).
- Account data: as long as your account is active and a maximum of 2 years after inactivity.
- Marketing data: until unsubscription or a maximum of 2 years after the last interaction.
- Application data: 4 weeks, or 1 year with consent.
Article 11 – Security
We take appropriate technical and organizational measures to protect your data against loss or unlawful use.
Article 12 – Rights of data subjects
You have the right to:
- Access to your data.
- Correction or deletion.
- Restriction of processing.
- Data transfer.
- Objection to processing (including direct marketing).
- Withdrawal of consent.
You can exercise your rights by sending an email to info@attractedtoblack.nl. We respond within 1 month.
Article 13 – Minors
Our website and services are not aimed at individuals under the age of 16. If it turns out that we have collected data from minors without the consent of parents or guardians, we will delete this immediately.
Article 14 – Automated decision-making and profiling
We do not make decisions that are solely based on automated processing with legal effects. We may use profiles to make marketing more relevant, but this only happens with consent and you can always stop this.
Article 15 – Applicable law
Dutch law applies to this privacy statement. Any disputes will be submitted to the competent court in the Netherlands.
Article 16 – Amendments
We may change this statement. The most current version is always available on our website. In case of significant changes, we will actively inform you via email or a notification on the website.
Article 17 – Contact
For questions or requests, you can contact us via:
Attractedtoblack
Owner: Max Marsen
Rozenlaan 88
1424CH De Kwakel
Email: info@attractedtoblack.nl
Mobile Terms & Services
These terms apply to the SMS services of Attractedtoblack.
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Subscription
By providing your phone number and agreeing, you subscribe to SMS messages from Attractedtoblack.
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Content of messages
Messages may concern orders, shipping information, abandoned shopping carts, and promotions.
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Costs
Standard SMS/data charges from your provider apply.
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Unsubscribe
You can always unsubscribe by replying “STOP” to an SMS. For assistance, you can send “HELP” or email info@attractedtoblack.nl.
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Limitations
You may not misuse or disrupt the service. We may modify or terminate the service.
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Liability
We are not liable for delays or disruptions in the delivery of messages by providers.
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Privacy
Data that we process for SMS services are used solely for delivering and analyzing this service, in accordance with our privacy statement.
